Monday, 18 May 2009

Ericsson and the WWF in smart telecoms collaboration

Ericsson and the World Wide Fund for Nature (WWF) Sweden have announced a partnership aimed at encouraging the smart use of telecom solutions across industries to reduce global CO2 emissions.

The collaboration is based on the belief that the smart use of broadband-enabled services can reduce CO2 emissions by a factor of 10-100, i.e. the use of a telecom service that emits 1kg of CO2 may enable a reduction of 10-100kg of CO2.

The partnership covers three areas:

- a methodology for calculating CO2 savings
- the integration of low-carbon telecommunication solutions in climate strategies for cities
- a support platform for partnerships that promote a low-carbon economy.

Apparently WWF in Sweden and Ericsson have been working together for seven years. Part of this new initiative is to get ICT on the global policy agenda for the Copenhagen climate conference later this year.

The announcement (see here) is a bit short on practical detail, but commendable all the same.

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